Why buy a new Audi?
Vorsprung durch Technik literally means ‘progress through technology’. It is the Audi DNA. In practice, this means the relentless pursuit of new and better solutions to the automotive challenges of an ever-changing world. From quattro® all-wheel-drive to FSI® Direct Injection to pioneering the first aluminium chassis; technological innovation really is at the heart of everything Audi do.
The four rings symbolised the merger of four German motor vehicle brands: Audi, DKW, Horch and Wanderer. Today, the globally recognised four-ring emblem stands for both an awareness of tradition and an orientation towards the future.